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Solution Selling
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Description: Our Solution Selling test covers the principles and techniques for consultative selling outlined in the book "Solution Selling: Creating Buyers in Difficult Selling Markets" by Michael Bosworth. To do well on this test, you must have a strong understanding of the principles of consultative selling, which stress solutions over products. This test includes the following topics: Closing, Controlling the Buying Process, Managing the Sales Process, Proof and Value Justification, Prospecting, and Qualify Needs and Process.
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- Closing
- Closing Concepts
- Price Negotiations
- Controlling the Buying Process
- Buyer Signals and Alignment
- Keeping Control
- Phases
- When to Close
- Managing the Sales Process
- Forecasting and Reporting
- Pipeline Management
- Territory Management
- Proof and Value Justification
- Concepts
- Features, Benefits, Advantages
- Proposals
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- Prospecting
- Concepts
- Pain Sheet
- Phone Scripts
- Requests for Proposal (RFPs)
- Qualifying Needs and Process
- Dealing With an Existing Vision
- Developing a Solution Vision
- Finding Pain
- Levels of Need
- Setting the Process
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